Property Goals
Personal and property savings goals, dynamic forecasts and acquisition cost tools including stamp duty.
ScaleApp
Spritely designed and built ScaleApp for iOS and Android, a PropTech app that helps first-home buyers, homeowners and investors plan goals, analyse real properties and simulate strategy before they buy.
The product combines personal budgeting with live property data, an ownership simulator and portfolio tracking so users can see the path to ownership clearly, and keep refining it as their situation changes.
- Industry
- PropTech, property planning and portfolio management
- Location
- Australia
- Platform
- iOSAndroid
- Services
- Product StrategyUI/UX DesignMobile DevelopmentLaunch Support
What we built
A mobile product built around planning, simulation and portfolio visibility, so property decisions feel clearer at every stage.
Personalised Insights
Acquisition and holding cost estimates, live price and rental data, and fast side-by-side property comparisons.
Ownership Simulator
An interactive timeline that models income, savings, HECS/HELP and lifestyle scenarios on the path to buying.
Strategy Comparison
Import real listings into strategies, plan milestones and review annual cashflow before committing.
Portfolio Tracking
Live portfolio valuation, tax and cashflow metrics, and clearer visibility across owned properties.
Search & Compare
Analyse real Australian properties in real time and assess whether a listing fits the plan.
Built for a smooth cross-platform experience.
Frontend
React Native
A cross-platform mobile app experience for iOS and Android.
Backend
Node.js
API and product logic supporting forecasts, strategies and portfolio views.
Cloud
Microsoft Azure
Cloud infrastructure for a reliable consumer PropTech launch.
Data
PropTrack
Live listings, valuations and market data powering property analysis.
Modelling
Ownership Engine
Cashflow, tax and ownership forecasts tailored to each user's strategy.
Design
Figma
Product strategy, prototyping and UI/UX design before development.
“I started working with Scott, Dan and the Spritely team early last year on our app, ScaleApp. This was probably one of the more complex projects they've delivered. Flawless.”
Nick Melrose, Founder at ScaleApp