Meet your local Australian-based team.
We believe trust is earned through transparency, technical excellence, and consistent delivery. When you partner with Spritely, you work with the people building your product.
Scott MacKenzie
Director & Co-Founder
With more than 20 years experience in the software industry, Scott brings a fresh point of view when it comes to product development. His customer-driven ideology has proven invaluable to our clients’ projects. His main focus for every project is achieving market fit through customer alignment.
Daniel Edwards
Co-Founder & Head of Delivery
Daniel has been leading design & development projects for many years. With a strong background in product, his team leadership and attention to detail prove vital for the projects we develop. He will be your go-to point of communication as your project’s development rolls out.
Chris Donald
Senior UI Designer
Chris is a designer who works at the intersection of design and development, turning ideas into polished interfaces with a collaborative, hands-on approach. He partners closely with engineering to refine user journeys and hand over clear, tested designs before development begins.
Kale Hanby
Full-Stack Developer
Kale, our in-house mobile developer, is your subject matter expert in the mobile app development space. Kale’s many years in the software industry across multiple facets give him a unique perspective when it comes time to build and deliver your project.
Jordan Rancie
Senior Architect
Jordan brings over 23 years of experience as an enterprise architect and software engineer. His expertise in designing and delivering complex digital solutions spans industries including AI/ML, finance, and energy.
Alex Yuan
Software Developer
Alex is an experienced front-end engineer specialising in React and headless CMS platforms. He worked alongside Kale on the Experience Gold Coast App, collaborating closely with the EGC team to deliver festival functionality and ongoing app improvements.